Page 31 - PWM2025_DECEMBER EBOOK
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PRODUCT PORTFOLIO






      Star product
      Taktiful Reaktor and Kreator



      Two new products intended to help printers design and visualise embellishments, says Simon Eccles

                                                                                     ferent foil colours and effects). Users can
                                                                                     create these files with standard design soft-
                                                                                     ware such as Adobe Illustrator.
                                                                                     Taktiful Kreator

                                                                                     How does it work?
                                                                                       Kreator automatically analyses, identifies
                                                                                     and suggests potential embellishments for
                                                                                     different elements within a file. It uses “a
                                                                                     complex multi-layered structure of algo-
                                                                                     rithms” known as ‘deep learning AI’, with
                                                                                     image recognition models that have been
                                                                                     fine-tuned by Taktiful’s team of embellish-
                                                                                     ment designers. “The models were trained
                                                                                     with over 10 million licensed and privacy-
                                                                                     protected images, giving billions of pre-
                                                                                     trained masks,” says Abergel.
                                                                                       The models can then analyse unfamiliar
                                                                                     objects and images, even when they are out
                                                                                     of the scope of the model training, says
                                                                                     Abergel. “It simplifies the design process
      What do these products do?                      Taktiful Reaktor
                                       Specifications                                for embellishments, making it accessible
        Taktiful is a US specialist in digital        When was it introduced and what are  even to those less familiar with the intrica-
      embellishment implementation, set up by   Taktiful Reaktor  the target markets?  cies of print effects, as well as serving as a
      Kevin Abergel in 2021. He is a member of         Drupa in May was the official launch   tool for experienced designers needing
      the Abergel family that founded MGI, the   Functions 3D rotat-  venue for all three, although the products   some inspiration.”
                                       able on-screen pre-
      French company that makes the JetVarnish   viewing of layered   were announced in April.  Kreator is cloud-based. Users import
      family of inkjet varnish and foil digital   PDFs with simu-  Abergel says: “Reaktor primarily serves   files, and Kreator’s AI analyses and isolates
      embellishment systems. Originally Taktiful   lated embellish-  the printing and embellishment sectors,   potential enhancement areas as masks.
                                       ment effects, with   focusing on businesses looking to enhance   This is largely automatic, but users can
      offered mainly consultancy through a team
                                       shared online   their product presentations and proofing   optionally guide the AI in selecting ele-
      of experienced commercial users, but it has   access. Design fea-              ments. Once the mask elements are chosen
      now started developing MIS and creative   tures are planned   processes, and secondarily will serve agen-  by users, Kreator’s AI will offer design ideas
                                                      cies and brand designers to get a better vis-
      software dedicated to embellishment. Its   for future releases  ual understanding of how print   and textures and render a 3D version.
      first three products are Reaktor, which is a   Taktiful Kreator  embellishment will translate from the   Previewing is more limited than Reaktor,
      3D proof-previewer for embellishment            screen to the sheet.”          but it can pass files to Reaktor if available.
      effects; Kreator, which uses AI techniques   Functions                           Print service providers can customise
      to analyse source images and suggest areas   AI-powered analy-  How does it work?  Kreator to highlight only the embellish-
                                       sis of flat designs
      that can be embellished; and Taktify, which   with suggestions   Reaktor previews embellishment effects   ments available on their systems. Kreator
      is an estimator with detailed features for   for enhancements   by creating a 3D on-screen version of the   also integrates smoothly with Reaktor for
      embellishment.                   by embellishment,   design file, where the viewpoint can be   3D proofing.
        All are SaaS products which can be   with limited 3D   moved so the effects catch simulated light   Abergel says that minimal experience is
                                       previewing, or full   in the same way as physical samples would.   required by the user.
      accessed online from anywhere. Reaktor is
                                       previews via   It is accessible via standard web browsers,
      available now, while Kreator will go fully   Kreator  allowing remote access from anywhere,   Pricing and availability
      live later this year. Taktify is so far only set   with different access privileges (so can be   Kreator will be available at the beginning
      up for US pricing, though Abergel plans to      shared with customers). It supports multi-  of 2025, for a monthly subscription which
      launch it into Europe next year. We are         layer PDFs, with spot colours named to des-  can also include a bundle with Reaktor. It is
      therefore concentrating on Reaktor and          ignate different embellishment effects   currently in beta with pricing to be
      Kreator here.                                   (such as spot varnish, textured varnish, dif-  announced in Q4.
                           Minimal setup is required so Reaktor fits into existing workflows.

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