Page 8 - PWM2025_OCTOBER EBOOK

EVENTS

SGI Dubai 2025 concludes with

strong exhibitor sales

S the Dubai World Trade Centre, cementing its position as the
GI Dubai 2025 has successfully concluded last month at

Middle East & Africa’s premier trade event for the printing
and signage industry.
Over the three days of the exhibition, the show floor was
bustling with serious buyers, live demonstrations, and a steady stream
of deal-making across large-format printing, digital signage, textile
printing, CNC, laser, 3D, and car-wrapping solutions.
Exhibitors reported exceptional results, with several companies
confirming that their machines were completely sold out on-site.
Many others closed multiple orders during the show and generated a
significant pipeline of qualified leads that will translate into strong
business over the coming months. This immediate return on invest-
ment once again highlighted SGI Dubai’s reputation as a results-driven
platform where exhibitors achieve tangible business outcomes.
Abdulrahman Falaknaz, President of International Expo-Consults
(IEC), said: “SGI Dubai has once again proven to be the decision-mak-
ers’ show. The success of this year’s edition reflects the resilience and
growth appetite of our industry across the Middle East and Africa. Abdulrahman Falaknaz affirmed: “We are extremely bullish about SGI Dubai 2026.”
“Exhibitors not only showcased their latest technologies but also
secured real business on the ground. As new investments flow into AI Takes Center Stage at SGI Dubai Knowledge Series
retail, transit, hospitality, and smart-city projects, SGI Dubai contin- The SGI Dubai 2025 Knowledge Series featured an engaging panel dis-
ues to serve as the bridge between global innovation and regional cussion with five industry leaders — Khaled El-Sheikh, Marketing
demand.” Director, Al Rabeta; Philippe Husni, Managing Director, Heliozid Oce;
The event also welcomed new exhibitors from regions such as North Kethiswaram Singaravel, Founder & CEO, XESS Group of Companies;
Africa and Australia, underlining the global appeal of SGI Dubai and Jaish Badlani, Founder & GM, HAK Plus; and Charlotte Cogger, Client
its role in opening doors to new markets. Their participation enriched Relationship Manager, Plyrix.
the show floor with a wider variety of technologies and solutions,
strengthening the exhibition’s profile as an international hub. Adding a strong academic dimension to the session, a group of students
The comprehensive show profile reflected the full breadth of the from the American University of Dubai, accompanied by their professor,
industry—from wide-format printing and textile applications to LED attended to gain first-hand insights into how the printing and signage
signage, digital displays, fabrication, engraving, and car wrapping. industry is being reshaped. The panelists stressed that artificial intelli-
Each category drew strong engagement from visitors, who were eager gence (AI) should not be feared, but rather embraced as a catalyst for
to explore technologies that combine automation, sustainability, and transformation. Whether in printing, gifting, textiles, logistics, or adver-
cost efficiency. tising materials, AI is already proving to be a powerful tool for enhancing
Live demonstrations across the halls created a vibrant marketplace
where decision-makers could see innovations in action before making creativity, efficiency, and competitiveness.
investment commitments. The discussion reinforced the idea that the industry must adapt to thrive
Looking ahead, Falaknaz added, “We are extremely bullish about in this new era. Panelists pointed out that AI-driven solutions are revolu-
SGI Dubai 2026. The early interest we are already witnessing from tionizing workflows, unlocking new design possibilities, streamlining
exhibitors across continents shows the confidence the industry places operations, and even redefining customer engagement. For sectors like
in this platform. the gifting industry, where creativity is central, AI is enabling innovations
“Next year will be bigger, more diverse, and even more future- that were once unimaginable.
focused, offering our stakeholders an unparalleled opportunity to con-
nect, collaborate, and grow.” The session concluded with a powerful message for both professionals
With the momentum of SGI Dubai 2025, planning is already under- and the next generation of industry leaders present in the room: the print-
way for the next edition. Exhibitors and brands are encouraged to ing and signage industry is thriving, but its future success will depend on
secure their stands early for SGI Dubai 2026, which promises to how well it integrates and leverages AI. AI is not a choice; it is the way
deliver an even larger platform for innovation and business exchange. forward.
06 PrintWeek MENA October 2025 www.printweekmena.com